Headshot series: Part one

Which category do you fall into?
I have a professional headshot, I dressed up and someone took my picture on their phone, selfie all the way! Though it is tempting to believe that employers, co workers and potential clients want to see the real you as a form of connection this is simply not the case. I business is exactly that, a workplace that no matter the profession demands its own standards of decorum. 
      It's about first impressions. Often times the first exposure that other professionals, be they potential supervisors or clients have of you is your digital profile. Thanks to the increased use of social media it is easy work to create opinions and perceptions of yourself and to reach a wide audience with them! This is great news no matter what your job situation is, but what are you really telling people?
        Humans process far more information far faster in a visual format than a verbal or written one. One study concluded that 81% of people only skim what they read online!https://imgur.com/468Awwl That means that no matter how great your written communication skills are, a visual is going make or break other's idea of you. This is where a great headshot comes in.
        If visuals are key to marketing yourself then why not invest in them? The idea that you have to get completely formal or that the photo will look stiff and not showcase your personality is false. Dress to create the greatest informational impact for your viewer, no one is going to believe a ranch hand in a 5 piece suit any more that they would trust a lawyer wearing a basketball jersey to work. A good photographer, (like ours here at Camera Coach) will be able to capture a look that's right for you and your business!