The adage that “a picture is worth a thousand words” has managed to stand the test of time, even and especially in our media-saturated world. Not all pictures, however are created equal! Here are just a few commonly held misconceptions about head shots and their place in your business.
Headshots are just a fancy selfie! I can do that myself!- False! For one a headshot gets rid of the background noise of the photo and allows your image to take front and center! A selfie cannot do this adequately enough to look professional. Human minds are information processing machines. This means that if there is anything more interesting than you in your selfie, the viewer is going to focus on that employer.
Headshots are too formal… I can’t showcase the real me so what’s the point?- False! A harsh truth of business is that employers and clients do not really want or need to see the real you. They are looking for the professional you. The one that can get the job done and get it done well. A headshot doesn’t need to be formal to put your competence on display! A good photographer like the ones here at Camera Coach excel at showing your best self for business through relaxed posing and soft lighting. Having an array of editing options and sizes doesn’t hurt either.
But I’m just not photogenic. I need a setting to generate appeal- False! This is a very common complaint, but in truth everyone is photogenic enough for a headshot. The key is to be willing to work with your photographer to get the desired result. It’s tempting to just sit and wait for the flash and hope that everything turns out okay. This creates anxiety on both sides of the lens! Photographers want your feedback so they can ensure that you get the product you paid for! The flipside of this is being willing to listen to the photographer’s feedback too. If you really think a headshot is going to do more harm to your image than help; contact your photographer ahead of time so the two of you can brainstorm editing options or other features to add that extra something that can make your image pop!